Mashelufu a sitolo ya supermarket ndi ntchito yokongoletsera njira zowonetsera luso lophatikizira katundu, kulimbikitsa katundu, kukulitsa malonda a mawonekedwe. Ndi "nkhope" ndi "wogulitsa chete" zomwe zimasonyeza maonekedwe a katundu ndi makhalidwe a kasamalidwe ka sitolo, ndipo zimagwira ntchito yofunikira pakulankhulana pakati pa sitolo ndi ogula.
Maonekedwe a zitsulo zowonetsera zitsulo ndi zokongola, zolimba komanso zolimba, kotero kuti katundu wanu akhoza kuwonetsedwa bwino, ndipo malingana ndi makhalidwe a mankhwala, kuphatikizapo Logo ya kulenga ya brand, mankhwalawa akhoza kukhala ochititsa chidwi pamaso pa poyera, kuti awonjezere kulengeza kwa malonda.